Independent Freelancing.

I was responsible for creating a new logo, Identity, & Defining the full Design Language of the brand.

About Brand

From the beginning of the path, foundations must be set brick by brick, with a vision and resources that structures students lives, by being selective in the process of student’s selections to eventually help form society’s elite, from the naming and going through the brand’s vision, and getting to implementation of the communication materials we maintain the same mentality and concept, it’s all about students, selection, and serving

Brand’s main vision is mainly maintaining an impact that goes through generations, this impact is over some key points in the growing up of youth and children which are

Building a strong based structure that helps people to achieve what is mentioned above, puts a structure in the development of a good reputation

Untitled

Brand Deliveries

Brand Strategy

https://www.figma.com/proto/M27vJOaKodyiIexRM4nZbX/El-Safwa-Design-Brief?page-id=0%3A1&type=design&node-id=2-13&viewport=513%2C212%2C0.04&t=Mc0YexY3gHbsRMpr-1&scaling=scale-down&starting-point-node-id=2%3A13&mode=design

Logo Presentation

https://www.figma.com/proto/M27vJOaKodyiIexRM4nZbX/El-Safwa-Design-Brief?page-id=209%3A9&type=design&node-id=209-177&viewport=479%2C423%2C0.02&t=uA6OAqaZ1vFkl0IO-1&scaling=scale-down&starting-point-node-id=209%3A4293&mode=design

Approved Opt. Logo Presentation

https://www.figma.com/proto/M27vJOaKodyiIexRM4nZbX/El-Safwa-Design-Brief?page-id=209%3A4478&type=design&node-id=209-4549&viewport=479%2C407%2C0.04&t=3CE99Un4n57Cln1x-1&scaling=scale-down&starting-point-node-id=209%3A4549&mode=design